Rankings are the means; enquiries are the measure
Search problems usually hide in plain sight. Think of pages Google has quietly left out of its index, one generic “Services” page trying to rank for ten different jobs, a Business Profile with the wrong primary category, or a business name and phone number that differ across directories. Each one costs visibility, and together they explain why a capable firm can sit below competitors with less experience. Finding them takes a methodical audit rather than guesswork.
We start with a technical and local audit, then work through a prioritized plan: fix crawling and indexing, rewrite titles and headings, build or improve a page for each core service, tidy citations and set up a review routine. Content and internal links come next, so authority flows to the pages that bring in work. Reporting focuses on organic calls, forms and Search Console queries. It suits service businesses and professional firms willing to give SEO several months.
What you get
- Technical audit and fixes Indexing, canonical tags, redirects, broken links, XML sitemaps and Core Web Vitals checked and repaired.
- Service pages with a purpose Each core service gets a dedicated, substantial page that answers the questions buyers have before they call.
- Titles, headings and snippets Title tags and meta descriptions rewritten so your listing earns the click in a crowded results page.
- Local signals Your Google Business Profile, directory citations and name, address and phone details aligned across the web.
- Review requests A follow-up message and QR code your team can use after each job to request a Google review, within Google’s rules.
- Structured data LocalBusiness, Service and FAQ schema that helps search engines read your details correctly.
- Content and internal links Articles that answer pre-purchase questions, linked to the service pages they support.
- Plain-language reporting Organic calls, form leads, Search Console queries and keyword movement, explained in a short monthly summary.
Pricing
| Service | Price |
|---|---|
| Free audit (website, Business Profile and competitors) | Free |
| In-depth technical SEO audit (credited if you sign up) | $795 |
| Local SEO (monthly) | From $695/month |
| One-off technical fixes | $1,250 |
| Citation building (40 Canadian listings) | $449 |
| Supporting articles | From $225 per article |
Prices are in CAD. Ad spend is paid directly to the ad platform. You own every account we set up.
Common questions
How long before SEO starts bringing in more calls?
Technical and Business Profile fixes can show early movement within weeks, while new pages and content usually build over 3–6 months. Competition matters a lot: a niche trade in a single neighbourhood moves faster than a personal injury firm targeting all of Metro Vancouver. We set expectations in the audit and report progress against them each month.
Will you get us to the top spot on Google?
No. Google decides rankings, and its results shift with location, device and algorithm updates, so anyone promising a fixed position is guessing or taking risks with your site. What we commit to is the work itself: a clear plan, tasks completed as agreed, and honest reporting on rankings, traffic and the enquiries they produce.
What is the difference between local SEO and regular SEO?
Local SEO targets searches with a place attached, such as “accountant near me” or “roof repair Surrey”, where the map results and your Google Business Profile carry a lot of weight. Regular SEO covers the website itself: technical health, pages and content. Most local firms need both, because a strong profile and a strong site support each other.
Is SEO a monthly commitment, or can I do it once?
You can start with a one-off audit and fixes, and some businesses pause there for a while. Ongoing work makes sense because competitors keep publishing, Google keeps updating and your own services change over time. Monthly SEO starts with a 3-month first term, then runs month-to-month with 30 days’ notice.
Will SEO help my business show up in AI answers?
Largely, yes. Google’s AI Overviews cite pages from its own search index, and tools like ChatGPT search and Perplexity also lean on search indexes and crawlable pages. Good SEO is the foundation. If you want to go further, our AI search optimization work adds entity consistency, structured data and AI referral tracking.